Monthly Archives: December 2012

Prospective Students = Future Students

You may notice that the “prospective_student” URLs have been changed to future-students. I have gone through the CMS and updated all pages and links and changed anything with prospective students to future students. We are trying to do away with the term “Prospective Student” as well. So please refrain from using the term in the future on the website. Please remember to not accidentally create new pages in the “prospective_students” directory. Create any pages that you would put there into the future-students directory.

No action is required on your part as a webmaster at this time. If you would like, you can double check and make sure I didn’t “break” anything, but I’ve looked through most of the sites and everything looks to be fine. If you notice anything at a later time that you think may be related to this, please let me know.


The Magic Bullet

We have added a new feature to the websites that I will need your help with going forward. We have added a marketing tool to all pages that are primarily used by prospective students. This has to be added by me from here, but I went through all the websites and tried to get all the prospective students pages, tuition pages, advising pages etc. However when you create any new pages that are primarily used by prospective students, it would be a good idea to add this tool to those pages as well.

What I want from the webmasters, is to take that into account when creating new pages and let me know if you think the page you are making is primarily marketing driven, is for prospective students, etc. Any pages like that I need to know about so that I can use this tool on those as well.